Article modules
While article content is predominantly text based, a variety of modules can be added to the copy to break up long text and create interactive posts. Use modules to house different types of content, such as images or call to actions. The elements featured within this section are used to create engaging and visually diverse article pages.
Article Header - Blog
5 creative ways to staff your small business
Flexible work arrangements can help small businesses find the right people while keeping overheads low.
Student travel insurance
Whatever you've got lined up for your holiday – walking the Inca Trail in Peru, zip-lining in Costa Rica's rainforests, taking cooking classes in Thailand or road-tripping around Oz – get travel insurance. It's a no-brainer.
Module description:
This module provides space for the articles hero image that welcomes visitors as they arrive at each article. These images must be of high quality and support the content of the page.
Where low quality or no images are available, this element can be hidden, with the breadcrumbs and share links positioned at the top of the page. Including an engaging, dedicated header image brings the article page to life. This module is used on all Travel SEO articles and typically for high traffic or important blog articles.
Requirements:
- Feature background image (dimensions 1140x450) for variation 1
- Article headline (2 lines max)
- Name, Date and link to always be included on blog articles
- Optional: Short byline paragraph (4 lines max)
Article Header - Travel
Student travel insurance
Whatever you've got lined up for your holiday – walking the Inca Trail in Peru, zip-lining in Costa Rica's rainforests, taking cooking classes in Thailand or road-tripping around Oz – get travel insurance. It's a no-brainer.
Module description:
This module provides space for the articles hero image that welcomes visitors as they arrive at each article. These images must be of high quality and support the content of the page.
Where low quality or no images are available, this element can be hidden, with the breadcrumbs and share links positioned at the top of the page. Including an engaging, dedicated header image brings the article page to life. This module is used on all Travel SEO articles and typically for high traffic or important blog articles.
Requirements:
- Feature background image (dimensions 1140x450)
- Article headline (2 lines max)
- Optional: Short byline paragraph (4 lines max)
Article Navigation
Module description:
In-page anchor links benefit longer, multi-part articles, to allow the user to navigate to key information within the article easily. Any main headings within the article should be added to this article navigation module. When navigation not required this element can be hidden on the article page.
Requirements:
- Only used on long article pages
- Minimum 3 Quicklinks
- Maximum 8 Quicklinks
- Quicklink (40 character limit)
- Associated content must contain ID attribute matching anchor link href attribute (without the #)
Article Columns
Dodging Bali belly
Bali has some of the best food in the world – who can resist a tasty nasi goreng washed down with a crisp, cold Bintang? Still, to keep Bali belly at bay, make sure you drink bottled water, and stay away from uncooked food and ice cubes. If you do get diarrhoea or experience a high fever, see a doctor as soon as possible.
Riding motorbikes safely
Getting around on a motorbike is a popular way to see Bali. If you do jump on a motorbike, wear a helmet and protective clothing. Remember, Bali doesn't have a reciprocal medical agreement with Australia so, if you get injured, you have to pay your own bills. Check what cover your travel insurance policy offers for motorcycling and if there are any restrictions to the cover.
When to travel
Bali's peak season is during July and August, and when the Aussie school holidays hit. At this time, flights are more expensive and tourist areas are much more crowded. During the popular dry season, you might experience a smoke haze around July to October depending on prevailing winds from the north. The wet season runs from October to April and is a quieter time to visit.
Module description:
This is a three column content highlight module, that can be used to showcase content scenarios. For examples, a set of services or product features may need to be emphasised. By setting these up within the three column module, there is the opportunity to add emphasis while maximising the page space. Maintaining content length consistency in each column is important in this module and words should not exceed 70.
Requirements:
- Travel Blogs only
- 3 or 6 items
- Images required (dimensions: 293px - 167px)
- Item headline (1 line max)
- Minimum 2 items
- Maximum 6 items
Article Media
Module description:
Use images to reinforce content and break up long blog text articles. Article Images can be used anywhere inside the Content Area. Ensure image selection is relevant, engaging, high-quality and support the content of the page. Include image descriptions wherever possible.
Requirements:
- Article image large (dimensions 1140x450)
- Article image small (dimensions 800x450)
- Optional: Image quote (70 characters max)
Article Pull Quote
“The majority of our employees are casual. Recruiting, training and then retaining staff is a massive cost to our business.”
Module description:
Article Pull Out Quote is a full column width module, available for use to hold many different types of content such as some important article information. In this particular example, a pull quote has been emphasised. This module helps break up the page, and draw attention to important facts, quotes or visuals.
It is recommended to keep the content in this module short, so it acts as a content highlight.
Requirements:
- Blog page only
- 3 lines max (150 characters)
- Green BG only
Article Footer Author
About the author
Michael Ryan
Michael Ryan is Senior Manager Marketing Communications in IAG’s Commercial Insurance Division. With over 25 years experience in the Insurance industry Michael has previously held senior marketing roles in Wesfarmers Insurance, Zurich Life Risk, Allianz Australia and NRMA Insurance.
Module description:
This module is available to highlight key information about the article author. It should be used to highlight author information, positioning them as a subject matter expert and topic enthusiast. Include a high-quality profile picture whenever possible.
Requirements:
- Author image
- Name
- Description (5 lines max)